Our Market Overview

We are often asked about our market fit when investors realize that our technology is used by European retailers, speciality food and beverage industries and the world of fashion and apparel. The short answer is that we are a SaaS company – think Salesforce – specializing in supply chain digitization, which places us more narrowly in ERP (enterprise resource planning). However, the longer response about what drives our customers to us and inspires our team is that Bext360 technology extends beyond the SaaS market to the rapidly expanding green tech and sustainability market.

Increased investor and consumer expectations, regulatory due diligence requirements, and technological advances have all put pressure on companies across sectors to gain visibility into their multi-tier supply chains and to share more information with their customers, partners, and stakeholders. According to the Geodis' 2017 Supply Chain Worldwide Survey, just 6% of companies said they had full visibility within their supply chains, despite supply chain visibility being the third most important priority. This is a result of antiquated enterprise resource planning systems, limiting a company’s oversight of its direct suppliers. By 2023, the value of the global enterprise resource planning (ERP) software market is expected to be approximately $97B.

Bext360 is here to address this problem - the company digitizes supply chains so that companies can trace the origin, authenticity, and sustainability of their products from farm to retail. Bext360 is positioned in the green tech and sustainability market which is estimated to continue to grow globally at a CAGR of 26.5% from 2019 to 2026. Customers use Bext360’s platform to trace recyclables and global commodities such as cocoa, cotton and palm oil. Importantly, Bext360 helps improve producer livelihoods, identify supply chain efficiencies and respond to both consumer and regulatory demands for sustainable offerings.